Distant Village and the Common Threads Initiative

Reduce Excess Consumption

Sustainability Leadership at Patagonia

First and foremost, as a sustainable packaging company our goal at Distant Village is to only produce packaging to minimize impact upon our planet’s resources and contribute toward the welfare of the global community. This socially responsible mission is our highest goal and is at the core of Distant Village’s DNA. We are proof that this approach leads to a profitable thriving business – because our clients are seeking the same values in building their sustainable brands.

Our world is in the midst of exciting change. And business is changing too. Recently, Patagonia launched the Common Threads Initiative. This initiative is an insight into where the future of business is headed – and it is quite exciting.

The initiative is reaching out to people to pledge to reduce excess consumption and give the planet’s vital systems a rest from pollution, resource depletion and greenhouse gases. Patagonia commits to build useful things that last, to repair what breaks and recycle what comes to the end of its useful life. They encourage everyone to buy only what is needed (and will last), repair what breaks, reuse (share) what is no longer needed and recycle everything else.

Patagonia is an excellent example of a socially conscious brand leading from a position of sincerity and authenticity. They have been awarded with a loyal following and earned the trust of millions from their M.O. of goodwill.

Patagonia’s Ad in NY Times

Sustainable Packaging Leadership

Probably it’s already clear the parallels between Patagonia’s message and responsible leadership in packaging. Packaging is heavily consumed and is an excellent opportunity for reducing consumption. The goal of improving and reducing packaging consumption is exactly the reason I launched Distant Village more than a decade ago. As a sustainable packaging company, our place in the world is ironic. Every day, I work towards a world with considerably less packaging and regularly advise our clients how they can reduce their packaging consumption to save themselves money and to minimize the negative impact of excessive packaging. From a company view, Distant Village’s ethos and company mission are fully focused on improving the world by improving packaging utility and value while reducing its consumption. From a business view, our expertise is in creating memorable brand experiences for brand owners of sustainable products. Packaging will always have its place, but that is the point – it must have its place.

Less Packaging, More Purpose

Packaging with Purpose

At Distant Village, we believe all packing should be purposeful on two levels. First, packaging must have a clear and meaningful purpose and function, and second, it must be produced in a sustainable production process following a triple bottom line (3BL) standard. All Distant Village packaging is produced following 3BL and fair trade principles. We use only natural plant fibers to produce our boxes, bags, labels, ribbons, wrapping paper and more. We advise and encourage our clients to carefully plan and determine their truly essential packaging needs, and our professional design team works with clients to make memorable, innovative packaging solutions that create exciting sustainable brand experiences while also reducing excessive packaging consumption and saving clients money.

Ask us how we can reduce your packaging consumption and raise your sustainability profile. Contact us at email hidden; JavaScript is required or call at 1-773-276-4554. We look forward to learning how we may help.

Distant Village designs custom handmade sustainable packaging and produces PURE Labels™, a world leading sustainable adhesive label. Our packaging helps brands express an authentic sustainable message. Distant Village was founded in 2000 and is a proud member of Green America, Social Venture Network, and Fair Trade Federation.