Category Archives: Industry Experts

Enhancing the Customer Experience with Custom Printed and Branded Packaging

Customer Service Satisfaction Survey - Concept

I admit that I have finally reached the point in my career where almost everyone I deal with in business is younger than me; in some cases, much younger than me. I am enjoying it tremendously because I find the combination of my age and experience, mixed with their youthful energy and creativity results in some great looking and effective packaging. They come up with the most amazing original ideas and I show them how to best accomplish the desired outcome at the lowest possible cost. One of the things that I most enjoy about working with young, creative marketing people is their refreshing focus on the customer.

I agree … Read More

Compostable Packaging for Farmer’s Markets

A growing need for compostable packaging at farmers markets

A growing need for compostable packaging at farmers markets

Communities Drive Compostable Packaging Requirements

Farmers markets such at Boulder Colorado, Marin County, Austin, and Berkeley are some places leading this trend and have taken the higher ground to establish sustainable practices within their communities. Policies which require farmers market vendors to use compostable packaging, labels, and bags are becoming more common, as it is already in Europe. The initiative toward zero waste goes beyond recycling as the drive is to close the loop by reducing reliance on unsustainable and finite resources.

A focus to eliminate adhesive labels with plastics and plastic bags is at the heart of this important shift. … Read More

Shipping Clothing Dilemma – Branding Custom Printed Boxes or Custom Printed Mailer Envelopes?

Globe Guardcustom printed mailer boxes

E-tailing is not just about books and music anymore, a rapidly growing percentage of clothing and soft goods are also being purchased over the internet. Hardly a day goes by when we don’t receive a call from someone debating which option – mailer envelopes or boxes – is best for them. The factors that we consider when making a recommendation include: the number of shipments per day, week or month, order quantity, the types of products being shipped, how they are being shipped, and the relative value of the products being shipped. That last point may sound unusual, but we understand that the needs of someone shipping a $20 tee … Read More

100% Recycled Kraft Gable Boxes for Small Gifts & Gourmet Foods!

Kraft Gable Boxes

Since we love to bring you unique wrapping ideas, we believe gable boxes are a great alternative to traditional gift boxes and bags. Nashville Wraps’ eco-friendly 100% Recycled Kraft are made in the USA and sold in bulk packs of 100. We can custom print these with your store name or logo. They are stored flat for easy storage and have semi-automatic bottoms.

Because of their design, gable boxes are perfect for food service. See our other food packaging products here. They have also become popular with brides to wrap hotel welcome gifts for out-of-town guests. Other great ideas include housewarming gifts for realtors or property management companies to … Read More

Smart Organizations Understand the Value of an Eye-catching Custom Printed, Branded Box

Two colors out on white

Some companies and organizations look only at the utilitarian value of a shipping container – “get it from point A to point B”. Others like the two described below understand a shipping box can be much more than that. It can be a very powerful communication tool able to make a lasting, positive impression. They also were pleased to know that a branded box is not much more expensive than a plain, unprinted box, IF you select the right packaging partner.

Living Legacy Foundation of Maryland – two colors on white, inside and outside

Their annual 5K run is a major fund raiser for this organization determined to raise awareness … Read More

Compostable Labels for Compostable Packaging

compostable adhesive labels from pure labels-distant-village

Compostable labels are absolutely necessary for all compostable packaging. There has been a challenge in finding compostable labels in the past, and often the compostable packaging would be ‘contaminated’ with a conventional non-compostable label slapped right onto the compostable packaging. If the end user of the packaging assumed (quite reasonably) that the packaging and label would be compostable, and tossed the packaging away with the non-compostable label, the compost process would be contaminated, and that’s not what anybody would have wanted or intended.

Packaging and Labels – Compostable Together

If using compostable packaging from companies like Be Green Packaging who designs, manufactures and distributes Cradle to Cradle™ certified, tree-free, compostable … Read More

Additional Green Resources and Products

  • Squishy Press
  • Promotional Product Soltutions
  • Jonah Coyote Design
  • Teragren
  • All About the Future
  • Green America
  • Dharma Merchant Services
  • Zing Green Products
  • Wabnitz Editions
  • Let's Go Green
  • Sustainable is Good
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